Shakeup Cosmetics became an instant success in the UK after launching its skincare line made especially for men’s skin. With their tongue in cheek approach, they quickly became a favourite amidst a growing trend of guys taking care of their skin.

We were given the honour of launching Shakeup Cosmetics in Norway.

With humour and straightforwardness, and without any labcoats or celebrity footballer, we addressed the growing number of skincare-interested guys with a simple message; they are not alone.