Everything Matters when a new car brand is released into the European market.

Voyah Aurora

With the tagline “Freedom to Explore”, VOYAH and the international acclaimed artist AURORA invites you into a world of wonder and exploration. The song “Everything Matters” from her latest album is used as a starting point to paint a cinematic canvas where more and more details are to be discovered. VOYAH´s strategy and brand mission is to invite people to explore more when using their car, both when it comes to seek more adventure and using all the features found in a premium SUV. Merging strategy, personality and soundscape, the film invites the viewer into a world of something new and different. Colours and tiny changes in the artists costumes are just some of the details revealed in the reflections in the beautiful waterscape.

Video Description



Ekko Agency