A coffee to promote equality and respect
The Rainbow Coffee is a collaboration between LLH (The Norwegian LGBT Organisation), coffee roaster Solberg & Hansen and Anti in support of LLH´s Principle 6 campaign. The campaign is launched in connection with the winter olympics in Russia and aims to raise awareness of the injustice and discrimination the gay community face in Russia.
Any Form of Discrimination is incompatible with belonging to the Olympic MovementTHE OLYMPIC CHARTER
The campaign is based on Principle 6 of the Olympic Charter: "Any Form of Discrimination is incompatible with belonging to the Olympic Movement". Ever since the Russian Duma in June 2013 passed Paragraph 6, which bans all homosexual propaganda towards childen under 18, life for gay people in Russiahas become increasingly difficult.
Our design is based on the rainbow flag, which is a common symbol in the gay community. The colours of the rainbow are blending together, a symbol of how differences between people matter less and how far we´ve come in many parts of the world when it comes to equality. Still, the flag is torn and damaged, a symbol of the ongoing battle for basic human rights.