An organisation representing 400+ travel and hospitality business members. Who’s activities range from the Bergen Convention Bureau, facilitating delegates from around the world hosting events on Norway’s West Coast, the Tourist Information centre in Bergen, to promoting the region at home and across the world, through media relations, travel and hospitality forums and international marketing.
Visitors per annum are currently four times the population of the region. With 1.2 million arriving in the city, by boat alone, each year. As such, Bergen’s rebrand is less about attracting greater numbers of international tourists, as it is celebrating those already here, enhancing their experience and enriching community life.
Whatever the purpose, be it a hit of extreme sport adrenaline, a change of executive headspace, a gastronomic extravaganza, a kid’s fairytale adventure, a weekend of RnR or cultural hit; there’s one Bergen and one personality. A consistent core expression within the community and around the world. Showcasing the wide range of members and partners of different sizes, sectors and markets through dynamic content and channels.