Together with Jernia and Bacon OSL, we interpreted modern-day christmas in our own way.
CHristmas presents. Jernia is Norway’s leading home appliance chain with a vast selection of kitchenware and different goods for the house, and they’re certain to have something you might need for christmas.
Moving goods. With christmas being their most important sales season of the year, they wanted us to create an integrated campaign, with the primary focus on a TV commercial, that tells a story and showcases a selection of their products.
Traditions. Our idea was based on the fact that we live in a diverse country, and no christmas tradition is the same. However, no matter how different your traditions is in comparison with the next guy, you’ll probably find something you need in the preparation for the holidays or something you can give as a present at Jernia.
«Be clear in your message, but challenge the format»
Collaboration. Together with Bacon OSL and director Christian Holm-Glad, we created a 70 second master film that was made into smaller 25 second and 15 second spots. The master film debuted on national TV November 2nd and will run till christmas.