Projects \ Grandpeople
Three large campaign illustrations for Galleriet, a shopping center in Bergen, Norway.
were commissioned to make something that would work in everything from small newspaper ads to large facade banners and bus decore. In stead of making the illustrations with a fixed format, we made them seamless and large enough to be used in different crops and formats, depending on the setting. In additon we constructed and photgraphed a selection of white 3D objects, to be used freely, floating on top of the illustration whenever there was a need for more «air» or space for typography, product photos and so on.